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Indian Coal Industry
Indian Coal Industry || Adview Blog, Behind the ad

India has a long history of commercial coal mining covering nearly 220 years starting from 1774 by M/s Sumner and Heatly of East India Company in the Raniganj Coalfield along the Western bank of river Damodar. However, for about a century the growth of Indian coal mining remained sluggish for want of demand but the introduction of steam locomotives in 1853 gave a fillip to it. Within a short span, production rose to an annual average of 1 million tonnes (mt) and India could produce 6.12 mts. per year by 1900 and 18 mts per year by 1920. The production got a sudden boost from the First World War but went through a slump in the early thirties. The production reached a level of 29 mts. by 1942 and 30 mts. by 1946.

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tech-in-India Blog 

There's no question that consumers are increasing the amount of time they spend consuming digital media, while advertisers are increasing their ad budgets into digital channels. What may come as a surprise, however, is the complexity of the interconnected web of companies involved in the process of delivering digital advertisements to end users. Collectively, these companies are known as “advertising technology,” or “ad tech” for short.

Ad tech companies are intermediaries between advertisers and publishers and add value to the ad delivery process by consolidating inventory, automating workflows, and offering precise targeting capabilities at scale. The automation of ad buying is also known as “programmatic advertising” — that is, using technology and software to buy digital ads. Programmatic ad spend in the US is quickly ramping up: It will top $20 billion this year and reach $38.5 billion by year-end 2020. 

But ad tech's ascendancy isn’t without its drawbacks. The advertising industry in India is dominated by two main players: Facebook and Google. As a result, ad tech players are fighting for a pretty small piece of the revenue pie, one of the many drivers of increased consolidation in the space.

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appneed Blog

You might be wondering: Why would my business need or benefit from a mobile app?

38 to 39% of marketers asked in a mobile marketing survey said “Their primary purpose in creating an app was improving customer service” and 25% said it is to increase revenue.

Here are our top 10 reasons why you must consider building a mobile app for your company:

Now, in the year 2017, having a website that isn’t mobile-friendly means kissing leads and customers goodbye. In order to stay competitive in the current market, businesses need to create user-friendly purchasing journeys and tailor user engagement based on what device is being used. If a certain company doesn’t follow this golden rule, then its competitor will, while taking customers with it.

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"Anything is possible if you start."

forest-man Blog

An exceptional, genuine and a compassionate person who surrendered his life to give. Walking alone in the path of selflessness and humility is a true story of a man named Jadav ‘Molai’ Payeng. This man has single-handedly created a thriving, 550-hectare forest from a 'barren' sandbar in the middle of the river Brahmaputra of Assam.

Payeng, belongs to the Mishing tribe and since 1979 Jadav has been planting trees. His forest is larger than Central Park NYC (341 hectares). His forest has transformed what was once a barren wasteland, into a lush oasis. This place is full of trees Jadhav has planted them himself. In beginning, he found planting trees very difficult and time-consuming but later it became much easier for him as he started getting seeds from trees themselves.

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ui-ux Blog

“The goal of a designer is to listen, observe, understand, sympathize, empathize, synthesize, and glean insights that enable him or her to ‘make the invisible visible.’

#User #Interface & User #Experience

 

The design is a rather broad and vague term. When someone says “I’m a designer,” it is not immediately clear what he or she actually do day to day. There are a number of different responsibilities encompassed by the umbrella term designer.

Design-related roles exist in a range of areas from industrial design (cars, furniture) to print (magazines, other publications) to tech (websites, mobile apps). With the relatively recent influx of tech companies focused on creating interfaces for screens, many new design roles have emerged. Job titles like UX or UI designer are confusing to the uninitiated and unfamiliar even to designers who come from other industries.

A given design problem has no single right answer.

Let’s attempt to distill what each of these titles really means within the context of the tech industry.

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